You can't BS the Universe. On anything, including your authenticity.

I've been getting a lot of questions about what does authenticity mean to me lately like, “When did you decide that you had to be authentic in order to be successful and help more people and create more in your business?” And I'm like no, just no.

Authenticity is not a means to an end.

If you’re reading this, you’re probably like most people and trying to be more authentic. Heck, what does that even mean, right? Because if you’re like pretty much all of us, you hear everyone out there – especially on social media – screaming that you’ve got be authentic and how important it is.

But if you look into your heart, what is your intention with being authentic? WHY do you want to be authentically you?

One of the things that I coach fellow soulful women on is rediscovering and deepening your connection with your higher self, your Authentic self, your Goddess self.

You're ALWAYS connected to your Authentic self because that is WHO YOU ARE. However, due to the programming and noise of the world, your connection can be a pretty weak signal – lots of static.

So to really understand and remember who your Authentic self, your Goddess self is, you’ve got to get rid of that static. Plain and simple. End of story.

Authenticity is simply just you connecting more deeply with you. And when you're your Authentic self, you're showing up as the Goddess you are with your Goddess self shining full on through your human form out to the world.

And your whole purpose in your trip on this planet is to just be you. If you're looking at authenticity as this means to an end that because you’re being authentic now people will find you or people will like you better or it will do something for your business or it’s going to GIVE you something…

Well, guess what? If you ask me, that is not authenticity. That’s fake authenticity.

That's the other end of the spectrum where you're putting the mask back on, yet in a slightly different way, and you're getting into people pleasing. Because your intention is for an outcome. It's for an agenda. It is manipulation and control.

And like I said earlier, you can’t BS the Universe. It reads your energy, your intention, and knows your heart. No matter how much you say to yourself you want to be authentic simply to be YOU, if this isn’t what is really in your heart, the Universe will not deliver your cosmic birthrights of wealth, health, love, peace, and more that are aligned with your Authentic self’s energy.

So I ask you after you’ve pondered this, what does authenticity mean to you? Why do you want to get in deeper conversation with your Authentic self, your Goddess self? Why do you want to rediscover who you really are?

These are soulful questions. These are not worldly questions. These are higher purpose, the meaning of life kind of questions.

I offer that to you for consideration and would love to hear what thoughts come up for you.